Portal de Murcia
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The Ministry of Agriculture and Water has set up a booth at the trade show and XXIV Christmas Crafts to embargo until January 5 promotional campaign 'The Kings of Christmas', driven by this Department in collaboration with the Ministry of Presidency and Public Administration to promote food quality certification of the Region.
Throughout the exhibition, located on Paseo Alfonso X El Sabio de Murcia, shall gifts related to the products with the agriculture in Murcia, as masks for children, letters to the Magi, magnets and coloring sheets.
In the coming days will be provided to stand on a screen which will display a recorded TV spot film format to promote food quality certification of the Region, which is one of the main novelties of this edition.
The aim of the campaign is, in the words of Minister of Agriculture and Water, Antonio Cerdá, "bring the great food factory of the Murcia Region and the rest of Spain and make the regional agricultural products the best gift this Christmas. "
The image of this initiative, presented last Thursday at the Ministry of Agriculture and Water, is inspired by the Italian painter Giuseppe Arcimboldo and represents, through a quality food composition of the region, the faces of the three Magi.
Source: CARM
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