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Basketball & University: Roundtable on Business and Elite Sport in the UCAM (02/12/2011)

Sports journalist NBA has analyzed the model as a paradigm of business, the relationship between business and links, the link between sport, business, the end of the lockout and its effects on American and European leagues

UCAM sporting facilities Sports Center, located on the Mall La Noria, have hosted a roundtable discussion this afternoon on business and elite sport, in charge of the famous sports commentator and expert NBA basketball league Digital Plus, Antonio Daimiel .

The event, sponsored by the San Antonio Catholic University in collaboration with the UCAM Murcia Basketball Club, the Youth Sports Association and the Association of Friends of the CB Murcia TRIPLEDOBLE has been sponsored by Fernando Zaplana Consulting, Via Consultants and Associates Buendía Conesa .

The journalist Antoni Daimiel has analyzed in his speech burning current issues related to competitive basketball internationally.

Among them, the NBA as a paradigm model of business relations between the League and the business world, the subject of sport, business and current situation of the American League, Lookout is seriously threatened by suffering for months and likely completed around next Christmas, thanks to the agreement in principle reached between players and team owners.

"The lockout will negatively affect the image of the NBA," he assured.

Coldstream has also addressed the influence of American college basketball phenomenon in Europe, and stressed the UCAM Murcia Basketball Club, who play in the prestigious League Endesa as an example of the application of this model of competitive sport.

"I keep Endesa League and look good at UCAM Murcia. It strikes me as it has signed. It has been reinforced very well," she added.

Source: UCAM

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