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"The key to business success lies in training" (13/01/2018)

The president of the National Association of Women Entrepreneurs, Directors and Executives (ANAEDE), Concha Bravo has taught this week the Women Entrepreneurship course that has launched the Women, Business and Sports International Chair of the UCAM that ends in February.

For Bravo, this training project, which is shaping 22 entrepreneurial projects, is a necessary step for the creation of any company.

It is a project promoted by the International Chair Women, Business and Sports of the Catholic University of Murcia, of which Bravo, is deputy director, and the Incyde Foundation.

For seven weeks six tutors have guided the business challenges of 22 professionals from Murcia, covering aspects such as the Business Plan, Digital Marketing or Finance.

The latest GEM report of the Region of Murcia, funded by the Institute for Development, ensures that in 2016 the Entrepreneurial Activity Rate (APR) of the regional population stood at four percent, a percentage lower than in years previous, but that is compensated with the increase of a greater quality in the emprendimiento in the Region.

The president of ANAEDE assures that these data reaffirm her commitment to training "Entrepreneurship is a fundamental part of the regional economy, but a preliminary step is necessary: ​​quality and innovative training that avoids corporate abandonment." EmFemenino program: Women entrepreneurship in emerging economic sectors and new market opportunities "that is being carried out in the UCAM, is based on this premise, according to which, through a novel methodology, with dynamic classes and individual tutorials, the different consultants of the project have shaped 22 business ideas that have many possibilities to become a success and generate jobs. "

The International Chair Women, Business and Sports of the Catholic University of Murcia is the first to address these three fields.

"Training and research are the objectives we have pursued since this Chair was founded a year ago, and we have already carried out three actions aimed at promoting entrepreneurship in women, the first was carried out in Cuenca, the second, in a small town in this municipality called San Clemente and now in Murcia, where it is turning out to be a success ".

For Bravo, women must conquer their space day by day and in the business world they have a lot to say.

"The XXI is the century of women, we are not given anything so we must continue fighting and defending our space."

Source: UCAM

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