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It will be the first shopping center in Europe to host these interactive facilities

Murcia will be the first region in Europe to have an interactive leisure center "Nickelodeon Adventure", located in the Thader Shopping Center.

This morning, José Francisco Ballesta Germán, Gerald Raines, Senior Vice President Global Recreation of Nickelodeon, José María Letamendía (Business Development Director of Parques Reunidos) and Victor Fernandez Zapata (Asset Management Of MERLIN Properties SOCIMI), have visited the facilities in the official act of commencement of work of the same, whose opening is scheduled for autumn 2017.

"Nickelodeon Adventure", a unique project in Europe, will have an area of ​​approximately 5,000m² and is designed so that those who visit it enjoy the Nickelodeon experience as a family, thanks to the different spaces dedicated exclusively to each of the favorite characters of Children like SpongeBob and the area "Bikini Bottom";

The Canine Patrol and its exclusive area;

Or a space only for Dora the Explorer, among others, as well as the areas of children's education that "Nickelodeon Adventure" will make available to group tours.

"The alliance between Thader Shopping Center, Viacom International Media Networks and Parques Reunidos has allowed us to open what will be Europe's first" Nickelodeon Adventure "entertainment center within a shopping center, a strategy that the multinational Parques Reunidos intends to continue developing Inside and outside Spain with the aim of entertaining people, diversifying our offer and seasonally stabilizing the company's revenues, "said Fernando Eiroa, CEO of Parques Reunidos.

"We are very excited to start this project that consolidates the existing relationship between our brand, Parques Reunidos and Merlin Properties.We all seek to offer the best family entertainment, Both the CC Thader visitors and the viewers of our channels. Our relationship began last Christmas with the hit "Nickelodeon Tour" that brought visitors to shopping centers in touch with our iconic characters. Families the opportunity to interact with SpongeBob, The Dog Patrol and Dora the Explorer, providing them with a fun and really immersive Nickelodeon experience. "

"All this makes Thader and Murcia an unrivaled place for Merlin Properties to bet on the first implementation of a project of these characteristics among the 18 shopping centers it owns.The first" Nickelodeon Adventure "in Europe with more than 5.000m2 Places us as a must visit to enjoy a unique family leisure experience accompanied by great brands that make this Center an unbeatable commercial and leisure offer, "says Victor Manuel Fernandez Zapata Asset Management at Merlin Properties SOCIMI, SA

Source: Agencias