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| Jos Ballesta: "Urban art joins one of the most characteristic traditions of Murcia, the office of flowers, to shaping a 32-meter-high mural, created by international artist Lula Goce "| The Mayor of Murcia, Jos Ballesta, together with the Councilor for Sustainable Mobility and Youth, Rebeca P rez, and the Councilor for Culture and Heritage Recovery, Jes s Pacheco, visited Plaza Santa Catalina this morning, where a monumental Murcian woman wrapped in flowers contemplates this emblematic space in the heart of the city. “A Murcian woman wrapped in flowers contemplates Plaza Santa Catalina from today.

Urban art aligns itself with one of the most characteristic traditions of Murcia, the trade of flowers, giving shape to a 32-meter-high mural created by the international artist Laura Goce ”, highlighted Jos during the act. The work, 32 meters high and 10 meters wide, occupies an area of ??320 square meters, and is a tribute to the historical trade of flowers that is registered in this area of ??the city. The artist Lula Goce, author of the work, has painted this large-format mural with a chromatic range in accordance with the environment, next to the Church of Santa Catalina, blending in with the urban setting; an initiative promoted by the City Council's Graffiti Office in collaboration with Ferrovial Servicios. The history of the flower trade, since 1894 The mural pays tribute to the trade of flowers, which in 1894 was promoted by a neighbor in the area, Dolores Pina, known as 'La Triste'.

Taking advantage of the bustle of the square, then called 'de las Carnicer as', he began to sell daily flowers that his family grew in the Huerta. Little by little, other vendors joined in and what began as something provisional became a square with kiosks and establishments dedicated to the sale of flowers, a tradition that continues to this day. It should be noted that in this environment, in addition, petals are thrown on the occasion of different processional acts, as well as the offering to the Virgin of the Immaculate. International tour artist The author of the mural is Lula Goce, from Baiona (Galicia).

With a Bachelor of Fine Arts in the specialty of Painting with a Honorary Degree, Lula Goce's work tends to delve into the intimate from the public, with natural consciousness as the primary theme. He has painted murals at urban art festivals around the world, such as 501 SeeStreet in New York, Art Basel Miami, BANK Street Art Festival in Sweden, Nasimi Festival in Azerbaijan, Zona Maco in Mexico, as well as national festivals such as Tuenty Urban Art, Womart in Barcelona and Mad Cool Festival in Madrid, among others. He has had solo and group exhibitions in the US, Spain, Austria, Italy, Portugal, Mexico, Canada, and in Spain, such as in Madrid, Barcelona, ??Valencia, Murcia, Vigo and Santiago de Compostela, among others.

In recent years, he has worked with galleries such as Street Art Place in Italy, Next Street Gallery in Paris, Espinasse 31 in Milan. More than 60 urban murals distributed in neighborhoods and districts Since the creation of the Municipal Graffiti Office in 2015, the Consistory has intervened in more than 40,000 square meters, building, in turn, a kind of open-air urban art museum in the streets of Murcia.

To commemorate the fifth year of its foundation, the Graffiti Office has carried out this new initiative in Plaza Santa Catalina. Likewise, the neighborhoods and districts of Murcia already have more than 60 artistic murals.

In this context, the Consistory recalls the importance of the collaboration of the neighbors to keep these spaces clean, with the aim that the actions that are being carried out last over time. Murcia, a benchmark in urban art Through this initiative, in addition, Murcia begins to establish itself as a benchmark for urban art at the national level, with murals such as the homage to Dal , painted by the international artist Kobra, or the one on Avenida Primero de Mayo, 32 meters high and 12 meters wide.

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Source: Ayuntamiento de Murcia