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• “From September, different conferences, participatory meetings and working groups will be held to be able to define, among all, the values ​​of the Murcia Brand”, highlights the Councilor for Urban Agenda and Open Government, Mercedes Bernabé.

• “We ask the socialist party to stop talking about politics and start talking about Murcia and Murcia, to leave their partisan interests to get to build together,” explains Bernabé.

“The Murcia Brand must be born from the consensus of the whole society and all political groups,” highlights the Councilor for Urban Agenda and Open Government, Mercedes Bernabé, “because it has to be everyone's and does not depend on politics, or personal or partisan interests, but what is best for the municipality ”.

In this way, the mayor invites the Municipal Socialist Group and the rest of municipal political formations to be involved in the process of preparing the Murcia Brand, “to make contributions, to add, to build, to think of Murcia in positive because that is the key to an identity. "

The mayor presented yesterday, together with the rest of the team members of the Government team, the results of an investigation into the values ​​and vision of the national and international projection of the municipality, in which more than 1,200 people participated through direct surveys.

"The survey, conducted by professionals with all the scientific rigor, is the starting point for this participation process that we begin now," says the councilor, who adds that "the objective is to find those values ​​and positive aspects that identify and differentiate us from other cities. "

“We have missed the PSOE in the different days that have been held in the last year to reflect on the Murcia Brand,” says Mercedes Bernabé, adding that they can still join this initiative.

"As we announced during the presentation of the report, starting in September, different conferences, participatory meetings and workshops will be held to define, among all, the values ​​of the Murcia Brand", explains Bernabé.

The councilor recalls that she will begin with a process of participation with the whole society, "for which we expect the socialist party to join this process."

"For once, we ask the PSOE to stop talking about politics and start talking about Murcia and Murcia, to leave their partisan interests to build together."

Source: PP Murcia