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Last year, tourism generated 35,426 jobs in the municipality's economy (10/08/2018)

The income generated by tourists in 2017 grew 44% to reach 63.9 million euros.

The impact of tourism on the local economy increased 36.6% last year and stood at 262.66 million euros.

Pacheco: 'The excellent results obtained in the set of indicators from last year allow us to consolidate the growth trend and reaffirm the importance of tourism as one of the main economic sectors of the municipality'.

The total employment generated by tourism in the municipality of Murcia in 2017 is estimated at 35,426, with a growth of 36.6% and the creation of 9,505 new jobs.

This is one of the data offered by the study of the Impact of Tourism on Economy and Employment last year, which has been announced today by the Councilor for Economic Promotion, Culture and European Programs, Jesús Pacheco, together with Ricardo Zamora, president of the Association of Collaborating Members of Tourism of Murcia Convention Bureau, and Ramón Palazón, manager of this entity.

It concludes that Murcia once again achieved a new record in relation to tourism last year, reaffirming the growth trend of the activity.

In this sense, Pacheco underlines that '2017 has represented a period of great economic dynamism in relation to tourism, in which all the indicators associated with the performance of tourism activity have been overcome'.

In this way, it is worth highlighting the tourist GDP, which rose to € 158.12 million, with a growth of 37% compared to that registered in 2016.

The Councilor for Economic Promotion, Culture and European Programs highlighted the 'excellent results obtained in the set of indicators of the past year', which, in his opinion, allow 'consolidate the growth trend and reaffirm the importance of tourism as one of the main economic sectors of the municipality.

One of the reasons why Murcia recorded the past 'which are surely the best data in history' is, according to Pacheco, the permanent collaboration between the City Council and the business tourism sector, which 'becomes evident in a joint daily work '.

A relevant aspect is the direct income - economic effects in the companies that provide goods and services to visitors - generated by tourists who visited Murcia, which reached the figure of € 63.90 M, an increase of 44.38%, to those that added the 48.8 M € related to the tourism of congresses and meetings.

This figure, incorporating the direct impacts -116.15 M € -, indirect (generated in the sectors that supply goods and services to companies directly related to tourism) -58.34M € - and induced (carried out by employees of the sectors directly and indirectly related to tourism) -88.16M € -, offers a total economic impact of 262.66 M €, which represents an increase of 77% in just three years, between 2015 and 2017.

To the expense made by the visitors, the expenditure that the City Council makes in relation to the development of the tourist activity in the municipality, which was 3,449,929 euros, is added.

The tourists living in Spain, on the rise

Overall, the revenues generated directly by the tourism activity in Murcia in 2017 were conditioned, among other factors, by:

- Growth, in 7.68%, of overnight stays in hotel accommodation for tourists resident in Spain, a segment that represents 81% of the total number of tourists visiting Murcia.

- 3% increase in the average stay of tourists residing in Spain.

- Increase of 10.5% in spending per person and day of tourists living in Spain

- Increase of 17.35% of non-resident travelers in Spain, housed in hotel establishments in the municipality.

- Decrease in the average expenditure, per person per day, of non-resident tourists in Spain by 15.43%.

- Increase in the number of congresses, conventions and conferences, as well as the number of attendees, which has been accompanied by the increase of their average stay in the city.

Employment doubles compared to 2015

The data referring to employment in the report are also very positive in terms of the impact on employment in the municipality.

Thus, it is estimated that tourism generated in 2017, a total of 20,004 direct jobs, which has led to the creation of 5,368 new jobs last year, 7,134 indirect (almost 2,000 new) and 8,288 induced (of them 2,224 new).

These figures practically double those registered in 2015, which gives a clear measure of the evolution of this sector in the municipality.

The total employment generated by tourism in the municipality of Murcia, in 2016, is estimated at 35,426 jobs, obtaining an increase of 36.6% over the previous year, having created 9,505 new jobs in 2017.

Radiography of the habitual tourist

Regarding the tourist demand in the municipality, the city received in 2017 a total of 458,472 tourists -6.54% more-, who made 754,765 overnight stays in the hotel establishments, which has meant an increase of 8.35%.

Depending on the place of residence, domestic tourists still predominate -especially from Andalusia, Valencia and Madrid-, which represent 81% of the total and reached the figure of 372,393 visitors, while 86,179 of foreign origin were counted - mostly from France, United Kingdom, Italy and Germany.

The report confirms that Murcia presents a low level of seasonality, as well as a clear consolidation of the hotel offer, characterized by an evident predominance of high category.

On the other hand, the total capacity offered by housing for tourist accommodation would amount to some 2,267 tourist places, which represents about 49.7% of the places currently offered by hotel establishments in the municipality.

Source: Ayuntamiento de Murcia

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